Advertising on escalators in Moscow subway is carried outon boards, located on vaults along escalators. Boards have horizontal position with size 1,8×1,2 m. which is the most successful formats both for image advertising and informational advertising carriers. Boards are located on both sides: during descent and ascent escalator. This type of advertising is a point, and therefore the most effective, because you can place advertising territorially where you need the most.
Board size (m) | Cost of 1 place per month*, Rubles, incl. 20% VAT | |||||
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1st group stations | 2nd group stations | |||||
1,8×1,2 | down 100 000 up 80 000 |
down 80 000 up 60 000 |
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1st group stations | Transfer stations of Kolcevaya line and nearest ones, also: Aviamotornaja, Alekseevskaja, Baumanskaja, VDNH, Dmitrovskaja, Mezhdunarodnaja, Petrovsko-Razumovskaja, Rizhskaja, Savelovskaja, Semenovskaja, Timirjazevskaja, Universitet, Frunzenskaja, Shabalovskaja. |
2-nd group stations | Dinamo, Dostoevskaya, Krestyanskaya zastava, Marina roshcha, Park pobedy, Rimskaja, Sportivnaja, Novokuzneckaya. |